About Cardigan Bay Active

About Us

Cardigan Bay Active

Cardigan Bay Active started in the Spring of 2011.

We pride ourselves in delivering a range of activities for you, your family and friends to enjoy the best of what our local landscape has to offer. We provide one of the region’s largest choice of activities on the sea, on the river and in the woods from our base on the Teifi and out into Cardigan Bay and around the Pembrokeshire coast. It is Adventure Beyond that provides the activities services for Cardigan Bay Active.

Adventure Beyond

Is an outdoor pursuits company which has been running adventure activities since 1997. Being based in West Wales we provide a wide range of activities covering the whole of our immediate area (Ceredigion, Carmarthenshire & Pembrokeshire), from Aberystwyth to Tenby, along the coast, as well as inland on the hills and rivers. We have organised courses and activity trips in the UK and mainland Europe for all kinds of groups including couples, schools, youth groups, youth organisations, colleges, universities, adult weekends, stag and hen groups and corporate based adventure training. We specialise in 'fun' whilst providing a real adventure! Adventure Beyond is responsible for the delivery of all activities provided by Cardigan Bay Active.

About the 'Cardigan Bay Active' Team

All of the staff here at Cardigan Bay Active are highly motivated and experienced in their respective activities and will always strive to provide you with the best possible sessions. When they're not working then you can pretty much guarantee that they are somewhere outdoors honing their skills and enjoying themselves. One thing is for sure, our staff all have a passion for both the activities and adventuring.

Jethro Moore

Jethro (or Jet for short) is the company's Managing Director, setting up Adventure Beyond in 1997 following a very respectable career as an international slalom kayaker, Jet has become a prominent figure in both the activity providing and outdoor education scene. Not just a keen paddler, Jet also enjoys climbing, coasteering and the occasional expedition.

His work has seen him partner with universities, colleges, schools, youth groups and tourist groups in a wide variety of locations across the UK, Europe and the rest of the World.

Jet on a Nepalese adventure

Jet on a Nepalese adventure.

Jet and Carl Paddling

Day trip paddling out to 'The Bitches' off the coast of West Wales.

White Water Rafting in West Wales

Guiding a raft down Henllan falls

Dai Howells

Dai has been involved with Adventure Beyond for many years and since leaving the police force has become the company's Corporate, Events and Expedition Manager. Dai is a keen hiker, climber and canoeist and spends his time between the UK and sunny Mexico.

Dai Summit shot.jpg

Dai in the summit of Mt Kilimanjaro.

Dai Kenya

Not often seen in pictures but these are Welsh knees, white with a slight red glow.

Dai head shot

This is as close to a nice mug shot as I could find.

NB: Although Dai is a valued member of our team, his constant holidaying means that he is a difficult member of the team to track down. If anybody catches a glimpse of him could you please tell the office of your sighting!

Rhod Arnold

Rhod is the Company's Operation Manager. He has been a close friend of Jet since they studied together at college and has worked for Adventure Beyond for many years. (Well, at least the years when he has been in the country!) He has a keen interest in travel and adventure. When he's not leading our activities he will more than likely be found traveling the coastlines of Wales, looking for the perfect wave to surf.

Rhod Snowdon

A nice spring morning stroll with little Olive up Snowdon.

Rhod surfing

Enjoying some nice waves in Portugal.

Rhod snowboarding

Winter play time snowboarding down Valley Blanche

Clare Rutter

Having grown up locally in the countryside and by the sea, Clare is no stranger to the outdoors. Clare has been involved in the Guides and Scouts from a very young age and continues to do so to this day as a Scout Leader and Adult Trainer. Together with working in the outdoors and volunteering, Clare, a graduate, has a working background in youth work and the youth justice system so has many skills and experiences on which to draw.  Clare was the 2020/21 British Canoeing #ShePaddles Ambassador for Canoe Wales which aims to provide a supportive and nurturing environment in paddlesports for women and girls and break down or eliminate the barriers that many females face to participate and stay involved. Clare, who was the first British Canoeing #ShePaddles Ambassador for Wales - appointed in 2020, was a driving force in the incredibly successful and explosive first year of #ShePaddles in Wales and as a result of her efforts was nominated for the Canoe Wales Volunteer of the Year Award and Canoe Wales Coach of the Year Award, taking away the Volunteer of the Year Award title. As well as her national role, Clare leads the regional #ShePaddlesCymru programme, is an Event Leader and Paddlesports Instructor for the charity Black Dog Outdoors, is on the Emergency Response Team for the British Red Cross, is a Brand Ambassador for multiple paddlesport product companies and also co-ordinates the local LGBTQ+ community group. Clare is one of our full-time staff on our instructor team and when she's not working or volunteering she can normally be found canoeing, kayaking or stand up paddleboarding for pleasure, biking or project working photography and videography.

Clare instructing stand up paddle boarding

Instructing in action!

DofE Canoeing Expedition

Duke of Edinburgh Award assessing

SUP paddling in Cardigan

SUPing in historical Cardigan

Mike Hodges

Following a 28-year career in the Royal Navy, Mike has continued to lead an active life.  As a runner, he has completed numerous marathons around the world and undertaken a number of long distance rowing challenges. In recent years he has taken up competing in triathlons.  After competing in several UK-based triathlons in 2016, Mike finished the year by going  to Australia and completed the Ballarat Ironman 70.3. In one of these photographs he is seen coming to the finish line of the Cayman Islands Marathon. Mike is also seen pictured at the mountain refuge on Cotopaxi (19,300ft) in Ecuador, which he scaled to celebrate his 60th birthday in 2013. Mike is also pictured after walking 920k of the 'Camino de Santiago' in Spain, in 31 days during April/May 2014.

Mike traveling

A true traveler

Mike travel

Mike is best happy with the sea close by.

Mike marathon

During a triathlon

Rhys Green

BA (hons) in Outdoor Education, PGCE and QTS in Secondary Outdoor Activities. Rhys is currently Level 5 trained WW Kayak Coach, Level 3 Canoe Coach and 4* Sea Leader, He has his ML and MIAS Level 2 (Mountain Biking), and also has DofE Assessor Qualification (to Gold). These are some of the highlights of his past education and qualifications. Currently he is working on completing his MA in Outdoor Education, and further developing his qualification skills set.

Working highlights include; being an assistant 'house parent' and Outdoor Education teacher, being a Sea Kayak Guide in Malaysia for three seasons, and enjoying 6 seasons at an American summer camp in many roles and capacities. 

He would say that he enjoys activities with more of a 'journeying' element - canoeing, all kayaking, walking and bikes. This enjoyment of journeying and travelling is also evident in his experiences outside of the work mentioned above, with highlights being personal kayaking trips in New Zealand, Zambia and Uganda. Throughout his time working and being outdoors he would say that his proudest moment was being awarded with the 'Young Volunteer Coach of the Year' for Carmarthenshire in 2009. His aims for the future are to better his own understanding and improve his skills set, to better assist those he takes out so that they too can come to enjoy and be comfortable in an outdoor setting.

Improvised canoe sailing

Adventure seeker

Canoe balance game

Canoeing The Great Glen

Canoeing down the Wye

Onwards and upwards!

Rhydian Evans

Before working for Adventure Beyond Rhydian worked as an ECAR Ranger in the Brecon Beacons National Park. Rhydian was educated to the highest standard and holds a BA in Outdoor Education. As an experienced member of the team, Rhydian is a Lead Instructor in all the activities that Adventure Beyond has to offer and is also the most bearded member of staff. He can be found in his spare time paddling some tasty waterfalls. After years of working across Europe, being a Motor Sport Photographer in the summer and a Manager in French Ski Resorts in the winter and also managing to freelance for the busy activity period in the UK.

Canoeing down the Wye

Onwards and upwards!

Canoeing down the Wye

Onwards and upwards!

Canoeing down the Wye

Onwards and upwards!

Tim Glennie

Tim has been with us for the last four summers working in the outdoors whilst on school breaks as a Coasteering, Canoeing and Stand Up Paddle Boarding Instructor as well as having a go at everything else we as much as he possibly can. Tim spends as much of his free time as possible in the outdoors whether it’s in the water, up a mountain or climbing up a rock face. He's passionate about the outdoors and a big advocate of jumping off as high a cliff as possible (safely of course!).

Climbing hills and mountains are his goals

In Snowdonia's Crib Goch.

Coasteering fun near Cardigan

Instructing coasteering in Ceibwr Bay.

Rock climbing and abseiling

Climbing up Haylor in Dartmoor

Fergal Findlay

Fergal has only recently arrived in sunny Pembrokeshire, however he discovered his love for the outdoors working at summer camps in the USA and worked his way up to the role of Program Director in his time there. Fergal specialised in adapting existing program activities for special needs clientele. He then spent almost a decade working as a Key worker and Activities Coordinator for a South London children's home, specialising in autism and challenging behaviour. He has a passion for travel and has visited India and Australia amongst others. On his days off, Fergal can be found exploring the Welsh countryside with his trusty collie John.

Walk, climb, jump, swim, paddle - our all in one Action Man!

Walk, climb, jump, swim, paddle - our all in one Action Man!!

Walking and hiking his days off to the max!

Walking and hiking his days off to the max!

DofE Canoeing Expeditions

Assisting on canoe expeditions

Anna Sevcova

Anna is a watersports enthusiast. She has her own Sea Kayak, Stand-Up-Paddleboard and Surfboard and is often to be found using them or just swimming in the sea. Originally from Latvia, Anna has lived in the UK for 15 years and now is based in Pembrokeshire close to the stunning Ceibwr Bay. Having trained in accounts she helps in the booking office as well as with the activities. Anna is also a keen runner, skier, and artist in her free time.

River Teifi SUP fun

Paddle boarding near Cardigan

Snowy activities

There's snow fun like skiing!

Paddle boarding fun in the sea!

Stand up paddleboarding at the beach!

Jack Williams

Jack came to us after working on the Ardèche for a number of years. He is an experienced paddler and Raft Guide who enjoys throwing himself off waterfalls. Jack frequently travels Europe in search of the perfect river. When Jack isn’t in his boat he is likely to be found coasteering or trying to surf something (possibly an ironing board).

Jack Kayaking

Group using improvised sails on the Great Glen Canoe Trail.

jack raft guiding

We make training safe and fun - all in one

Jack Coasteering

Working hard on the river

Louis Harding

Louis is a keen surfer and thrill seeker, he has a flawless jumping technique and his calm and composed nature is highly praised in all of his sessions. He hates spicy food and loves to show off his amazing singing voice.


School Residential in Somerset.

jack raft guiding

We make training safe and fun - all in one

Jack Coasteering

Working hard on the river

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